B2B SEO Consultant
GET FOUND BY BUYERS, NOT JUST VISITORS.
Be found by the people who actually buy, during the research they do before they call.
We diagnose before we recommend. Rankings and AI mentions are never guaranteed.
WHY IT HAPPENS
B2B buyers research for weeks before they speak to anyone. They search for the problem they have, compare options, and more and more often ask ChatGPT or Perplexity for a shortlist. Most B2B websites only describe what the company sells, in its own internal language, so they don't show up during that research.
A common pattern is a site that gets some traffic and almost no enquiries. That's usually because it ranks for the wrong searches: students and job seekers instead of decision-makers.
Who this is for: B2B companies that sell to other businesses: manufacturers, software and SaaS, IT and professional services, distributors and suppliers.
WHERE WE START
- Whether the site uses the words buyers search with, or only internal jargon
- Whether there are pages for each problem, use case and industry the company serves
- Whether the traffic comes from buyers or from people who will never buy
- What AI tools say when asked for a shortlist in the company's category
Which of these apply to you is what the diagnosis finds out.
COMMON QUESTIONS
We get traffic but no leads. Why?
Usually the site ranks for informational searches from people who aren't buyers. We look at which searches bring visitors and which ones should.
Does SEO work for niche B2B products with low search volume?
Yes, often better than for consumer products. A few dozen searches a month from the right buyers can be worth more than thousands of casual visitors.
How long before SEO brings B2B leads?
Longer than ads, usually several months. B2B sales cycles are long too, so we agree what progress looks like before we start.